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I specialise in entertainment, streaming and global brand campaign advertising. Recently leading 360 multimedia creative campaigns at Prime Video EUX across multi-market locals.

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I've enjoyed mentoring 20+ creatives, leading teams believing that the best work come from collaboration, curiosity and giving bold ideas the space to grow—while always staying aware.

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Whether I'm developing concepts, refining edits or leading a creative team, I love turning ambitious ideas into standout campaigns.

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I always intend to make work that audiences enjoy, remember, and come back to.